EXP-001· The $100 Experiment
ConceptPlanned
Marketing an app with $100
Hypothesis · With $100 and some creativity, some channels will clearly outperform others for getting an indie app noticed.
- Budget
- $100
- Goal
- —
- Timeline
- TBD
- Results
- Not run yet
The lab
Experiments. Some will work. That's the point.
Side hustles, marketing tests and product bets, run like a researcher would: hypothesis first, then the results in public. Ideas still on deck are labelled as concepts.
Hypothesis first
Every experiment starts with a written prediction, so there's no rewriting history afterwards.
Fixed constraints
A set budget, goal or timeline — so results are comparable and the stakes are real.
Real numbers only
Results get published as they happen, good or bad. No numbers until there are numbers.
Planned
4— concepts, not yet runEXP-002· Side Hustle Trials
ConceptPlanned
An unfamiliar side hustle, $500 goal
Hypothesis · A complete beginner can learn a new side hustle well enough to earn $500 — and the lessons will be worth sharing either way.
- Budget
- —
- Earnings goal
- $500
- Timeline
- TBD
- Results
- Not run yet
EXP-003· From Idea to Game
ConceptPlanned
Will strangers play my multiplayer game?
Hypothesis · If the game is fun, strangers will play more than one match without being asked to.
- Budget
- —
- Goal
- —
- Timeline
- TBD
- Results
- Not run yet
EXP-004· The Numbers
ConceptPlanned
Launch strategy showdown
Hypothesis · How you launch matters as much as what you launch.
- Budget
- —
- Goal
- —
- Timeline
- TBD
- Results
- Not run yet